Barely months after launch, OpenAI’s Sora is Under EU Data Privacy Review. This is the second time the company has been scrutinized by the body.
The Italian data protection agency has begun looking into OpenAI more closely due to concerns that the company’s new AI video creation system may handle personal information about individuals.
The Italian authority, which is already looking into potential data violations by the tech company’s ChatGPT product, has again drawn its attention to OpenAI.
Sora is Under EU Data Privacy Review
The Italian regulator has now put additional pressure on OpenAI, stating in a statement on Friday that it has given the company 20 days to submit details about its new AI service, called Sora, which can swiftly produce videos up to one minute in length.
This is necessary “given the possible implications that the Sora service could have on the processing of users’ personal data in the European Union and in Italy in particular,” the Italian regulator said, adding that it’s also asked whether “the new AI model is already available to the public and whether it is or will be offered to users in the European Union, particularly in Italy.”
Microsoft supports OpenAI, and both Google and Alphabet have been utilizing AI to improve their products.
After initially delaying the deployment due to leadership turmoil last year, OpenAI launched an online store this month where users may share customized versions of the company’s well-known ChatGPT chatbot. The new ChatGPT store, which opened to paying customers on Wednesday, will organize the chatbots that users build for a range of purposes. For instance, users can build ChatGPT versions that can teach kids algebra or develop vibrant cocktail recipes. Users’ selected chatbots for public sharing will be available in the offering, dubbed the GPT Store. It will eventually provide a means for users to monetize their works, much to what they could do with Apple or Alphabet’s Google app stores.
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OpenAI’s GPT Store will allow users to search for chatbots by category and view the most popular and trending chatbots on a scoreboard, just like traditional app stores. OpenAI stated in a blog post that 3 million custom chatbots have been created so far; however, it was unclear how many of those chatbots were initially accessible through the company’s store.
The store’s launch coincides with OpenAI’s efforts to expand its service ecosystem and identify new revenue streams. OpenAI also unveiled a new paid ChatGPT tier on Wednesday, with a starting price per user of $25 for businesses with smaller teams. In August, OpenAI initially released a corporate version of ChatGPT that included new functionality and privacy protections.