Twitter has made plans for April Fool’s Day, popularly known as April 1, to start removing legacy blue checkmarks from the platform.
Regardless of the significance of the chosen date by Twitter, the removal of legacy checkmarks has been long anticipated for months now. Musk tweeted in December that the checks would be removed “in a few months” because “the manner in which they were distributed was corrupt and nonsensical.
Since then, when legacy blue checkmark holders click on their checkmark, they have seen a pop-up that says, ““This is a legacy verified account. It may or may not be notable.”
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Before Musk bought the company, checkmarks were used to verify individuals and entities as active, authentic, and noteworthy accounts of interest. Free verified checkmarks were distributed.
Twitter users can now purchase a blue check for $8 per month through the Twitter Blue subscription model (iOS and Android signups will cost $11 per month due to app store costs). Other checkmark colors and badges, for example, to indicate whether an account is a business or a government, are also available for purchase.
According to Twitter, purchasing a checkmark grants users access to subscriber-only features such as fewer ads on their timeline, prioritized ranking in conversations, bookmark folders, and the ability to craft long tweets, edit tweets, and undo tweets.
The announcement comes just hours after Twitter announced the global availability of the Blue subscription.